Led by its owners, Pilot is the agency that wants to make a difference. We are independent, innovative and with our broad scope of services, we create modern communications for companies and brands.

We leverage the opportunities that the modern media and advertising world provides in order to maximise the impact of marketing and media investments for our clients. We achieve the highest impact by ensuring that all disciplines are fully integrated.With more than 500 employees, we cover a broad scope of services ranging from insights, data and technology, to media and creative services.

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Frequently Asked Questions

Local Planet is a global media agency network formed by leading independent, privately owned media agencies from across the globe.

Local Planet is present in 137 markets and manages more than $16 bn investment for our clients.

Local Planet is the largest privately owned media agency network. The network is wholly owned by its agencies and management via a joint shareholding model, so we do things differently from the traditional holding companies.

We want to right the wrongs of international media. We want to better serve certain international advertisers whose needs are not well met by Holding Companies as they aren’t the largest advertiser in their category nor a top ten client.

We have 50 senior and experienced international members in our Global team, consisting of Global Leaders for: Client Management, Digital, Data, Trading, Strategy, Innovation and Growth.
We have regional Leaders in: EMEA, NA, LATAM and APAC, and Network Directors in 35 key markets.